E-learning Business
Basically, there are four parts to the eLearning profession:
- First, there is understanding learning and pedagogy, and I call this the science of learning.
- Second, there is the creative side of eLearning, which I like to call the art of learning. It's a very broad piece of the pie, and it encompasses writing, graphic design, videography, game design, and even storytelling. This is the area that adds spark to eLearning projects and really makes them shine and helps to engage a learner. It helps make learning stick.
- Third, there is the technology of learning; this is understanding everything from learning management systems to authoring tools, to all types of devices that can be used for learning these days.
- Fourth, there is the business of learning, which also
has many pieces, but at a basic level it is understanding
the needs of the organization. It's also about realizing
that performance, not learning objectives matter, to
businesses. Project management would also fall into this
quadrant of the eLearning pie. [Editor's Note: You'll be
able to read more about the eLearning project management in
our interview with Abigail Wheeler, which will be published
on April 12th].